Introduction

Le Mark Institute respects your privacy and is committed to protecting the personal information you provide to us.

Le Mark Institute is an education subdivision of Saffron Earth Pvt. Ltd.. This Privacy Policy explains how we collect, use, process, store and protect personal information when you visit our website, enquire about our programmes, register for an event, apply for admission, interact with us through our digital platforms or communicate with us through WhatsApp, SMS, RCS, phone calls, email and other communication channels.

By using our website or providing your personal information to us, you acknowledge that you have read and understood this Privacy Policy.

Information We Collect

Depending on how you interact with Le Mark Institute, we may collect the following information:

Personal Information

This may include:

• Name
• Mobile number
• Email address
• Date of birth or age, where required
• Residential or correspondence address
• Educational qualifications and academic information
• Programme or course preferences
• Admission and application details
• Information provided during counselling or enquiries
• Information provided during event or workshop registrations

Communication Information

When you communicate with us through phone, WhatsApp, SMS, RCS, email or other channels, we may collect and retain relevant information relating to those interactions, including communication history and enquiry details.

Technical Information

When you visit our website, certain technical information may be collected automatically, including:

• IP address
• Browser type and version
• Device type
• Operating system
• Pages visited
• Time spent on pages
• Referring website or source
• General website usage and interaction data

Information You Voluntarily Provide

We may collect any information that you voluntarily provide through enquiry forms, admission forms, registration forms, surveys, feedback forms, applications, social media interactions, events, campus visits or other interactions with Le Mark Institute.

How We Collect Information

We may collect personal information through:

• Our website and online enquiry forms
• Admission and application forms
• Meta, Google and other advertising platforms
• WhatsApp and other messaging platforms
• Phone calls and counselling interactions
• Email communications
• Social media platforms
• Event, workshop and webinar registrations
• Campus visits and walk-in enquiries
• Surveys and feedback forms
• Other authorised communication or registration channels

How We Use Your Information

We may use the information collected for purposes including:

• Responding to your enquiries and requests
• Providing information about our programmes and services
• Providing counselling and programme guidance
• Processing applications and admissions
• Scheduling campus visits, appointments, workshops and events
• Sending programme-related updates and reminders
• Managing registrations and applications
• Improving our programmes, services and user experience
• Understanding website usage and improving our digital platforms
• Conducting internal analysis and reporting
• Preventing fraud, misuse or unauthorised activity
• Complying with applicable legal and regulatory requirements

Communication and Marketing

Where you have provided the appropriate consent, we may use your contact information to communicate with you about Le Mark Institute’s programmes, admissions, events, workshops, webinars, campus visits, offers and other relevant information.

Communications may be sent through:

• WhatsApp
• SMS
• RCS
• Phone calls
• Email
• Social media or messaging platforms
• Other communication channels that may be introduced from time to time

You may withdraw your consent or opt out of promotional communications at any time.

You may unsubscribe by using the unsubscribe or opt-out option provided in the communication, replying “STOP” where supported, or contacting Le Mark Institute directly by sending an email to study@lemarkinstitute.com.

Opting out of promotional communications may not prevent us from sending essential or service-related communications where such communication is necessary or otherwise permitted by applicable law.

Cookies and Tracking Technologies

Our website may use cookies and similar technologies to improve website functionality, understand how visitors use our website, remember preferences and measure the effectiveness of our digital campaigns.

Cookies may also be used by authorised analytics, advertising and technology providers.

You may be able to manage or disable cookies through your browser settings. Disabling certain cookies may affect some website functionality.

Advertising and Analytics

Le Mark Institute may use third-party advertising and analytics platforms to understand website activity, measure campaign performance, improve advertising relevance and reach individuals who may have shown interest in our programmes.

These platforms may use cookies, pixels, tags or similar technologies to collect information about website visits and interactions.

Such platforms may process information in accordance with their own privacy policies and applicable laws.

Sharing of Information

We may share personal information where reasonably necessary for the purposes described in this Privacy Policy.

Information may be shared with:

• Authorised employees and representatives of Le Mark Institute
• Saffron Earth Pvt. Ltd., where necessary for operational or administrative purposes
• Authorised service providers and technology partners
• Communication and messaging service providers
• CRM and lead-management platforms
• Website hosting and technology providers
• Analytics and advertising service providers
• Payment service providers, where applicable
• Event and registration service providers
• Educational or institutional partners, where applicable and necessary
• Government authorities, regulators or law-enforcement agencies where required by law

We do not intend to sell your personal information to third parties.

Third-Party Service Providers

Le Mark Institute may use third-party service providers to support its operations and services.

These may include providers for:

• Website hosting
• CRM and lead management
• WhatsApp, SMS and RCS messaging
• Email communication
• Telephony and calling
• Payment processing
• Advertising
• Analytics
• Data storage
• Event registration
• Website functionality

Such providers may process personal information on our behalf for the purposes for which they have been engaged.

Third-Party Platforms

Our website and communications may contain links or integrations to third-party websites and platforms, including social media and messaging services.

Le Mark Institute is not responsible for the privacy practices, security or content of third-party websites or platforms.

We recommend reviewing the privacy policies of third-party platforms before providing them with your personal information.

Data Security

Le Mark Institute takes reasonable technical and organisational measures to protect personal information against unauthorised access, misuse, alteration, disclosure or loss.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

Accordingly, while we take reasonable steps to protect your information, we cannot guarantee absolute security.

Data Retention

We retain personal information for as long as reasonably necessary to fulfil the purposes for which it was collected, provide our services, maintain appropriate records, comply with legal and regulatory obligations, resolve disputes and enforce our agreements.

The period for which information is retained may vary depending on the nature of the information and the purpose for which it was collected.

Your Rights and Choices

Subject to applicable law, you may have the right to:

• Request information about the personal data we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of personal information where applicable
• Withdraw consent for certain uses of your information
• Opt out of promotional communications
• Request changes to your communication preferences

Requests may be subject to applicable legal, regulatory or contractual requirements.

Withdrawal of Consent and Opt-Out

You may withdraw your consent to receive promotional communications at any time.

You may opt out through the unsubscribe mechanism provided in our communications, reply “STOP” where supported, or contact us directly.

You may also request to stop communications through specific channels such as WhatsApp, SMS, RCS, phone calls or email.

Please note that withdrawing consent for promotional communications does not necessarily affect processing that is required for legal, administrative, contractual or service-related purposes.

Children and Minors

Some of our educational programmes may be relevant to individuals below the age of 18.

Where personal information relating to a minor is collected, we may require information or consent from a parent, guardian or other authorised person where required by applicable law.

Parents or guardians who have questions about information relating to a minor may contact us using the details provided below.

Student and Campus Information

Where applicable, information collected during admission, enrolment, academic activities, events, campus visits, student projects or other institute-related activities may be used for legitimate academic, administrative, operational, communication and promotional purposes, subject to applicable consent and law.

Any use of student photographs, videos, testimonials or other identifiable content for promotional purposes will be handled in accordance with applicable permissions and consent requirements.

International or Cross-Border Data Processing

Some of our technology, communication, advertising, analytics or other service providers may process or store information in locations outside India.

Where personal information is transferred or processed outside India, we will take reasonable steps to ensure that such processing is carried out in accordance with applicable laws and appropriate safeguards.

Changes to This Privacy Policy

Le Mark Institute may update this Privacy Policy from time to time to reflect changes in our practices, services, technology or applicable legal requirements.

Any updated version will be published on this page along with the revised “Last Updated” date.

We encourage you to review this Privacy Policy periodically.

Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of India.